When the consumer is walking in here we are trying to provide him the entire experience, they get their RFIDs, take selfies, they can do their power, do a dyno test where they can actually test the power of their bi...
Shell is a big brand and big brands can add a lot of value to a consumer’s life. We are on a mission to make bike ride more enjoyable. Millions of people ride bikes and are there to make sure they enjoy their rides....
We are getting a very fabulous response from the bikers here. They are seeing something different from the RE, Avenger and from the other heavy bikes. The UM bike is positioned between a Harley and a RE. They are ve...
Castrol India has pioneered to launch engine oils in India meeting the world’s newest API SQ specification, setting a benchmark in passenger car lubrication.
ZF, a global leader in driveline and chassis technology has announced the start of production of its Electric Park Brake (EPB) system in India. This debut comes through its integration into a recently...
Uno Minda, a leading Tier 1 supplier of proprietary automotive solutions to Original Equipment Manufacturers (OEMs), has introduced its advanced LED blinkers for Royal Enfield motorcycles in the India...